Is There a Book Hiding Inside You?

Have you always wanted to write?Are there ideas churning in your mind waiting for just the right time to get them down on paper? Do you have a unique perspective on a subject or problem facing many people? Do you read a book or article and think, "I could write... Read More

Top 5 Book Selling Tips

TIP # 1Online reviews are paramount in importance when it comes to drawing attention to your book. And the best part is, you're in control of your own destiny!If you haven't yet submitted your own review on sites like Amazon and Barnes & Noble, what are you waiting for? This... Read More

Does Your Book Cover Pass the ?Ignore? Test?

Your book cover is the first impression a potential client has with your book. The book cover design and message will determine if your book will be ignored or bought.Go to your website and have a look at your current cover. Ovi Dogar has put together the ultimate book cover... Read More

Is Traditional Book Marketing Getting you Down?

"Are you disappointed and tired of time and money down the drain using traditional book marketing? How would you like to sell more books than you ever dreamed of in less time and never have to leave your office?" Would you like to do it all for free? "Discover How... Read More

Five Secrets of Winning Book Proposals

Working in the publishing industry comes with a high expectation, especially from complete strangers. After the causal 'hello' progresses to 'what do you do,' and my answer is 'I am a publisher,' the words, like fairy dust, work magic; and in the eyes of my conversation partner, I'm transformed into... Read More

Never Pay Full Price for a Book!

Are you an avid reader? Are you trying to instill a love of reading in your children?My whole family loves to read! Right before bedtime every night, every one of us can be found with our nose in a book!It would be very easy for us to spend a fortune... Read More

Book Promotion Myth -- The Best Place to Sell Books is a Bookstore

When authors think of their audience buying books they think of bookstores. This myth sends authors taking the long, arduous road to seeking out an agent, a publisher, hoping their book will become a best seller. It won't. Why? Because you are not famous, your publishing support amounts only to... Read More

How to Get More Readers For Your Book

Marketing your own book can seem like a scary task. You poured your heart and soul into the writing of it, and now when you think about marketing your masterpiece, you think, "I'm a writer, not a salesperson!"But there is a simple way you can get the word out about... Read More

How To Market A Suspense Novel In An Online Multimedia Format

If you haven't heard of the author C.F. Jackson or the novel Won't Be Denied, you soon will. This author has taken marketing to a new multimedia level with the release of an online commercial.The three minute commercial is an innovative way to walk in the world of Maré Alexander,... Read More

Publicity for Buzz Marketing for Authors

Congratulations, you've written a book and even gotten it published! Now, all you have to do is get people to buy it. Getting people to actually enter a bookstore with the purpose of buying your book is not easy because you're not a "brand name" yet. But you do have... Read More

28 Reasons Why Publishers Will Buy Your Book

Editors will buy a book for one or more of the following reasons. By knowing what these reasons are, you can then design a marketing plan with those features in mind. 1. The author's previous books have sold well. 2. They love a book and think it will sell. 3.... Read More

Sell More Books on Amazon.com

Why Should Your Book Be on Amazon.com? Credibility. If your book is important, it should be available at the world's biggest book store.Visibility. People (including members of the media) will find your book and learn about you through your appearance on Amazon. (That's how I got into Woman's Day magazine.)Money.... Read More

8 Easy Online Ways to Market Your Book For Free

Marketing your book whether you went the POD, e-book, or traditional route can be a daunting process. Figuring out what works and what doesn't can take time, energy, and if you're not careful a lot of money. When I first self-published my science fiction novel GETTING OUT ALIVE, I had... Read More

Get Rich Writing Fiction

Some of us write simply because we can't not write. Ideas grab us, move us, and demand to be written. We strive to make it as real as we possibly can, to improve at our craft every day, hopefully to make it into the realm of literature as well as... Read More

The Book Signing

Tomorrow night is my first Local Writers Fair. I've been looking forward to this one for a long time. Ten authors will gather in a little room behind tables full of books in a historic library in Canandaigua, N.Y. It's been advertised heavily and the excitement has been building for... Read More

How to Market Your Unsold Books on the Internet: Its Easy

Your book expresses your wondrous information, your creativity, and your genius. It's your dream come true. Or is it? You have already tried a few venues--maybe an expo, book signings, press releases, book reviews, distributors, wholesalers, speaking and book tours.Now, there is a new way to market those unsold books.... Read More

Book Marketing 101- Book Publicity for Authors -- Creating a Book Publicity Campaign

Publicity is that elusive thing that can make or break your book - in all sorts of ways! Learning to promote you and your book is something that can take a bit of "re-training" for most new authors (and many old-timers too). Publicity is really all about selling your idea... Read More

Book Signings Are Pure Gold

So you've written a book, had it published by a publishing company and you are now facing the dreaded book signing or book launch. Your palms sweat at the thought of facing droves of people and actually having to talk to them. You are a writer, not a salesperson, right?... Read More

Whats Killing Your Publishing Career?

With the large increase of books being published by self-publishers, and the up-rise of print on demand, there is still a lot of death taking place in the publishing industry. Thus far, 175,000 books have been published in 2005.Are you a part of this population? There are many aspects that... Read More

What Service Do You Need to Make your Book Sell?

Whether you are just starting or almost finished with your print or eBook, you wonder, "What step to take next?" Who can help me find the right publisher? Who can partner with me to make my book a solid seller? Check out your choices to be sure you get what... Read More

Raise Your Hand If Youd Consider Giving Up The Rights To Your Book Forever

If Random House pulls up to your house with a U-haul filled with millions and wants to buy your book, maybe you'd consider giving up the rights forever. But, let's come back to the real world. In the real world, many authors find that the best way to launch a... Read More

Dont Sell your Book, Share It

Most authors who aren't used to speaking before a group think, "I'd rather get a root canal than have to 'sell' my book." If you think about how great your book is, how you wrote it because you wanted to help or entertain your audience, you can change this fear... Read More

You, Your Book and the Internet!

Authors, especially self published, small press and Print on Demand authors should understand the power of the Internet when promoting a book. There is POWER in cyberspace authors and it's only getting bigger and better. More users will be online buying books next year than this year. More people are... Read More

Why Would I Buy Your Book? Six Steps to Your Tell and Sell - Part 1

How would you like to have countless people clamoring for your book and willing to visit your Web site to buy them? How would you even like to presell your self-published book before they are finished?Most authors and entrepreneurs wait until their Web site is designed before they think about... Read More

Secrets to Selling Books by Mail

This is intended for informational purposes only. Selling books by mail is one of the "ideal" spare-time business ventures that can be operated from your home, and with minimal investment. However, there's a lot you must know about this kind of business; a lot to learn, a lot to understand,... Read More

PR Web (press release)
AuthorHive Launches AuthorHive Video Services
PR Web (press release)
Author videos provide an important viral book marketing component that can be syndicated through blogs, social networking, and retail websites; ...

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ABC News
Hawking spurns God: Universe just happened
CNET
In a new book called "The Grand Design", however, co-written with Leonard Mlodinow, Hawking seems to explicitly reject the idea that God woke up one day and ...
Stephen Hawking Argues Against God: "The Universe Can and Will Create Itself ...Gather.com
Hawking says God not needed for creationBusinessWeek

all 704 news articles »

Why Should Clients Hire You? New Book Offers Insights Into Marketing ...
OfficialWire (press release)
Solutions to these common complaints can be found in a new book, Persuading People to Buy: Insights on Marketing Psychology That Pay Off for Your Company, ...
One Of The Longest-published Marketing Newsletters On The Internet, The ...OfficialWire (press release)
"know Your Audience" Is The Paramount Principle Of Marketing Psychology, Says ...OfficialWire (press release)
What Motivates Customers To Buy? New Book Offers Insights On Identifying ...OfficialWire (press release)
OfficialWire (press release)
all 8 news articles »

BusinessWeek
Book Excerpt: Ferran: The Inside Story of El Bulli and the Man Who Reinvented Food
BusinessWeek
In the mid-2000s, an independent marketing study estimated that running the Taller costs about €250000 a year. More recently Adrià has said that the Taller ...

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Borders losses continue to mount
The Detroit News
Borders Group introduced changes to its product mix and marketing strategy as it reported its 10th straight quarter of losses Wednesday due to a shaky ...

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Plain Dealer
Brook brawl: Jonathan Franzen takes on the world
Louisville Courier-Journal
... book trailer in which he would detail his distaste for such videos, which now are considered a vital part of book marketing in the Internet age. ...
I write a nasty book. And they want a girly cover on itThe Guardian

all 7 news articles »

Book critic Scott Eyman's 16 choices for serious reading
Palm Beach Post
Frank: The Voice (October) James Kaplan's biography of the young Sinatra, the first serious book about the singer … ever. Finishing the Hat (October): ...

and more »

Cable.co.uk
NHL players going from ice time to Face(book) time
Los Angeles Times
That estimate came from Michael DiLorenzo, the NHL's director of social media marketing and strategy. He added that fewer than 40 players also use Facebook ...
I should have knownCanada Free Press

all 85 news articles »

I'm Sorry Carmen & Ken, This Time is Different
BusinessWeek
Chris Whalen, of Institutional Risk Analytics, reaches back-to-the-past at zerohedge.com and drags out the classic Inside the Yield Book. ...

Film Review: Amazing Saga of 'The Tillman Story' Has Lasting Power
HollywoodChicago.com
This film will shake your concept of heroism, the marketing machine of government, the military complex, and the state of journalism in the new millennium. ...

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