Realtors ? Is Your Newsletter Increasing Sales?

If you are a REALTOR focused on residential sales who distributes a monthly email newsletter, ask yourself: "Is my distribution list growing?" And more importantly, "Is my newsletter accomplishing what I wish it to?"You already recognize that an email newsletter is an effective marketing tool to help to increase sales.... Read More

Do You Ponder the Automatic Responder?

* The Automatic Responder is generally referred to as an Autoresponder.What is an Autoresponder?Autoresponder - An automated system that sends out a prewritten email to a person who has requested information.Autoresponders are essential for doing business online!Here's why:Instead of having to respond to each individual that requests information about your... Read More

What Is An Open Rate

Good thing in emarketing business today is that many people use email marketing as an item in their promotional activities. Many companies publish a company email newsletter in order to stay in touch with their clients and prospects and some other people only advertise in other email newsletters. Everyone have... Read More

Autoresponders - One Simple Trick That Will Improve Your Results

Autoresponders, or responders, are simply programs that allow you to send out pre-written emails which have been pre-loaded into the responder. Prospective customers or recruits either input their email addresses into a signup form on a website or send a blank email to a trigger address. They are then entered... Read More

Why You Need Run Survey

Do you have a list of e-mail addresses of your customers or prospects? Do you have a list of e-zine subscribers? If you have their permission, send them an e-mail survey to conduct market research. See if customers are satisfied with your products or services, or see if they enjoyed... Read More

BlackList Monitor Gives Businesses Options to Ensure Opt-in Email Gets Through

Email may be fast becoming the preferred means of business communications and marketing, but, according to Karen Fegarty, it is only an effective tool if your messages are getting through to your opt-in clients. This is not always the case."You can find a lot of data that shows that information... Read More

Autoresponders = Automatic Internet Marketing Success

What if you could send out all the information that your potential customers have requested without checking your email or answering a phone? While this may seem impossible, it is becoming more and more popular among the most successful Internet marketing gurus. This is all due to what is called... Read More

Choose Your Email Marketing Software Wisely

Successful online business can't be led without email marketing. Many people know that it is very important to have a web site but having a web site is only one step in creating successful online presence. You have to stay in touch with your clients and prospects. You need to... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

EMail Newsletter Marketing Essentials

If Gutenberg were alive today he would be in publishing heaven! Forget the printing press, the web has fast-forwarded self-publishing in ways that are evolving so rapidly it's becoming difficult to integrate technology and process to leverage the opportunities. Any company, regardless of their size and marketing resources should be... Read More

Taking Email Marketing To The Next Level

How to use the latest e-messaging strategies to increase profits.Many types of Internet advertising don't work as well as they once did. People have gotten used to banners and don't click on them. Some ezines have failed to keep their readers' interest and ads sometimes get less response. Search engines... Read More

The Name Squeeze ? Should You? Shouldn?t You?

This is a little "beauty" of an idea if you want to grow a massive list QUICKLY! But some are wary of trying it. They worry it turns customers away.Well here is what I think of that, if the person was never prepared to give you their email address in... Read More

Can You Win The Battle By Using A Toothpick?

Every business needs a low cost way to reach targeted customers.Email marketing is by far one of the most effective and inexpensive methods of advertising available to you.The benefits:1. Direct communication with prospects and existing customers2. Plenty of room for your message. Your space isn't limited when you can send... Read More

Seven Tips To A Perfect Email Ads

Everyone at some point in their Internet experience has received an email ad that was simply to difficult to read or it's text was so badly broken up that it was impossible to understand.Most of the time when I receive an email of this kind (and it's far to often)... Read More

Heres Why You Dont NEED a Blog

The word "blog" seems to be everywhere, and what an ugly word it is! Short for "web log," a blog is a Web page made up of typically short, frequently updated postings that are listed chronologically. It's similar to an online journal. Different blog publishers have different types of content... Read More

Building Relationships Takes Time: Overcoming the Overnight Surge Urge

Whenever we talk to a new or a "we hope to land soon" client, we are careful to stress the relational aspect of newsletter marketing. In fact, we go lengths to tell people that it takes time to build a list, time to develop trust, and time for people to... Read More

Autoresponders An Important Part Of Internet Marketing?

Setting up and using email autoresponders on your site is an easy way to make repeated contact with your visitors. Studies have shown that more than 60% of a site's visitors who eventually end up buying a product or service don't do it on their first visit. An E-mail autoresponder... Read More

Is Your Autoresponder Hungry?

Do you know how to feed it, so that it helps you to earn the money you deserve! Building your own profit pulling list is EASY when you know how!One common misconception about having a mailing list of your own is that it has to be very large before you... Read More

Email Microtargeting

Email marketing is undergoing rapid changes. Now, more than ever, both the creative and demographic selection and targeting of a message must be highly relevant and qualified.Microtargeting has become a valued strategy. At VIBEdirect, we have seen the industry withstand incredible changes based on bandwidth, creative, message perception and the... Read More

Email Marketing - How Best To Manage and Distribute Your Messages

This holiday season 15 percent of consumers in the US plan to buy online, spending an average of $585. That's 9 percent more revenue for online merchants in comparison to last year's results.A recent report estimates that Canadians will spend half a billion dollars online for gifts this holiday season.... Read More

Kick-Starting E-mail Profits Growth From One Single Shot!

Perhaps the most critical step in guaranteeing the success of your e-mail promotions is to send your messages to a targeted list of opt-in subscribers who have specifically requested to receive information on a particular topic from you. That's your "in-house" email list.Sooner or later, you'll face the same challenge:... Read More

10 Persuasive Triggers To Plug Into Your Ad

1. Most people want to win over others. Tell your prospects how their family or friends will admire them if they buy your product.2. Most people want to associate with others that have the same interests. Give your prospects a free membership in a private chat room just for them.3.... Read More

How To Write E-mail Messages For Phenomenal Results

Would you be interested in getting 10 times better results from your current e-mail marketing campaigns?While the above is a hypothetical figure, it sure got your attention didn't it?Though most successful marketers use e-mail marketing as an income-generator, only the ultra successful are truly maximizing their profits with it.What sets... Read More

8 Ways to Get More Email Addresses On Your List ... Today

Whether you've got 100 or 100,000 people on your email list, chances are you can optimize your web page to better feature and promote your ezine. Here's a few ways to capture more customers and leads - without having to increase your traffic.Give Something (Or a Few Things Away)Studies show... Read More

The Most Critical Strategy to Your Survival, and Prosperity, Online

For the sake of your long term survival and your short term profitability online, you've got to think of your business as more than just one or more products or services. Getting customers is the hard part, so the best strategy is almost always to gain their business long term.Ask... Read More

The Raleigh Telegram
Video: Email Experts Offer Tips On Online Marketing Campaigns
The Raleigh Telegram
NOV.09 RALEIGH - During a recent email marketing class organized by the Raleigh Telegram, three email marketing experts offered some crucial tips in ...

PR Web (press release)
Email-Marketing-Options to Review Viability of Email Marketing iPhone Apps ...
PR Web (press release)
Launched new iPhone application for mobile management of email campaigns. ExactTarget: Launched email marketing Twitter Integration, which allows you to ...
Email-Marketing-Options to Review Viability of Email Marketing iPhone Apps ...Earthtimes (press release)

all 4 news articles »

More proof email is alive and kicking among SMBs
BizReport
It's not like more proof is needed, but just in case you needed more VerticalResponse has released data showing that email marketing is still a valued ...
Small Biz to Bump up Email, SocNet SpendMarketing Vox News

all 2 news articles »

Nutrisystem, Inc. Selects Responsys to Maximize Marketing Results
CNNMoney.com (press release)
"When searching for a company that could help us increase the performance of our email and cross-channel marketing efforts, Responsys was the best choice ...

and more »

Hostway Adds Directory Listings and Email Marketing to Its Web Hosting Plans ...
TheHostingNews.com (press release)
Newsletter Broadcast lets a small business stay connected with its customers through newsletters and email marketing campaigns. ...

Marketing Week
Direct mail lives online but email needs refining
Marketing Week
In its National Client Email Survey report, the DMA found that seven out of ten marketers expect expenditure on email marketing to increase over the next 12 ...
Direct mail ad spend set to rise in 2010Market Scan (blog)
The same rules of engagement still applyMarketing Week
'Postcard format ideal for direct mail'Market Scan (blog)

all 6 news articles »

Responsys Offers Marketing Solutions to Nutrisystem
TMCnet
Responsys, a global provider of email and cross-channel marketing solutions, has been selected by Nutrisystem, ...
Responsys Publishes Retail Email Marketing Guide to Multichannel EngagementMarket Wire (press release)

all 4 news articles »

Next Generation Web Content Management
CNNMoney.com (press release)
It's extremely expensive to manually integrate disparate email marketing, web content management, web analytics and CRM systems," says Ian Michiels, ...

and more »

Study reveals companies are still reliant on email marketing
Business Strata - Business News
According to advice body Resource Nation, many firms may have decided against using the platform due to the growing prominence of email marketing and other ...

Email marketing a major part of cross-channel promotions
Business Strata - Business News
Growing businesses have been advised to make email marketing a key part of their multi-channel promotional efforts. According to Chad White, ...

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